Deutsche Post to stop ad sheet Einkaufaktuell

The Two Sides initiative has commissioned a survey on the consumption of printed materials and found out that their popularity has recovered after the pandemic. “Having carried out the same research in 2017 and 2021, we are able to assess how perceptions have changed over time, and have uncovered some interesting...

Axel Springer will switch to publishing its news offerings on digital channels in the long run. Mathias Döpfner, head of the executive board at Axel Springer, made the statement in an interview with the German Press Agency on 23 January. “My goal is to complete the digital transformation and make Axel Springer a purely...

Luxembourg is the first EU member state to have adopted new national waste legislation banning unaddressed postal advertising with effect from 2024. In Germany, the debate on the introduction of what is known as an opt-in rule has largely come to a standstill. Discussing about this subject, the sectors affected and...